Wednesday

READER'S DIGEST!!!!!!

Email forwards  with colossal company logotypes? …..understandably tolerable!

 

Spams  with subjects like-“SO HUGE MY BUDDIES WERE SCARED” or

“HAVE AUDRINA BEGGING YOU  TO EAT ” or 

“YOUR CHEQUE IS WAITING”

or 

“WANNA FEEL LIKE U’RE IN VEGAS”…..majorly unbearable!!

Thank goodness there are spam filters.

 

Pop-up windows with snazzily coloured matrimonial websites which practically blind you and downloadable smiley sites which dont make you smile….outrageously irritating!!!

Mighty lord bless the browser designers for pop-up blockers.

 

Now the most punk,sleaziest,tackiest,the most insanely frustrating,the most exceptionally

Innovative and torturous publicity drive is what I’d like to call “BUY IT OR NOT PAY FOR IT” stunt!!

This is something pioneered by a magazine of cult status namely READER’S DIGEST.

 The strategy involves three simple,VALID and intensely effective steps:

 

(1)Make a compilation of 4 wretched and distressingly snubbed novels of authors who were born,brought up and are famous on planet mars.

 

(2)Devastatingly attractive packaging of the above with some freebees.

 

(3)Sending it across to a subscribed reader who hasn’t renewed his/her account in ages.

 

The rub lies when this package gets followed by another equally attractive mail consisting of a NOTIFICATION asking you to pay for the order which you never placed

Else promising you serious action!!!!

 

5 comments:

Gecko said...

I've, been a victim of such unwanted stuff too!
I made myself subscribe for Scientific American India cause they said they'll give a telescope free.. the telescope turned out to be a big joke! and the magazines aren't as good as the actual Scientific American.
Added to that they keep sending me those silly sweepstakes notices etc and unwanted offers on emails!

There's one more such publicity gimmik going on out on the internet, it's like this, some site promises you a calendar (surely not Pirelli :P) or something of that sort, they'll ship it to you for free, if you like it, then you have to pay for it, else send them the calendar back and if you do, they say "you don't have to pay for it"...... wonder whether they've heard about postage chargers!
The third one... A branch manager of a bank in Nigeria or some African country, saying some account holder with X thousand pounds in his account had died, and he wants to share it to avoid taxes etc etc, guess everyone has heard that!
Fourth is the job scam of Shell..
funny, the ways people try to sell stuff! i would like to know if someone, anyone has ever fell for any of these!

Anusha said...

u forgot to mention the sweepstakes.i know families who have dedicated an entire shelf to trash mails concerned to sweepstakes.
Readers Digest is a good magazine-wouldn't argue on that.But they really dont have to resort to such annoying tactics for the sake of publicity.

rubs said...

@gecko
i've actly been a victim of ta 3rd one...
@anush
n e thing addressed to u by reader's digest wich isnt ta magazine itself is a trash mail!

Arjun said...

Add my name to the victims list.
Ads on every alternate pages, Sweepstakes... If some frustrated RD subscriber makes a mockery of this fact and writes his experience to appear in the "life's like that" section, that could be my dad.
And take my suggestion, when u find yourself bored with the modem lights still blinking, throw a glance at the spam folder, one, it wil make u laugh, two, ul definitely be thankful to the spam filter, bet u wud never want such mail in your inbox.

Some hilarious ones in mine, on the first page:

"Show her you're better than the other guys"

"The confirmatory letter was sent"

"Learn the secret how to please women."

"100% downloadable Full Length, DVD Quality Movies with Dolby Surround!"

"Suspicions about your wife"

"Girls? best friend ? Viagra pink!"

"Break lovemaking world records"


The most underrated timepass zone on the internet is your own spambox. Go kill time.

Iceman said...

I know exactly what you mean. I have written about that before!