Spams with subjects like-“SO HUGE MY BUDDIES WERE SCARED” or
“HAVE AUDRINA BEGGING YOU TO EAT ” or
“YOUR CHEQUE IS WAITING”
or
“WANNA FEEL LIKE U’RE IN VEGAS”…..majorly unbearable!!
Thank goodness there are spam filters.
Pop-up windows with snazzily coloured matrimonial websites which practically blind you and downloadable smiley sites which dont make you smile….outrageously irritating!!!
Mighty lord bless the browser designers for pop-up blockers.
Now the most punk,sleaziest,tackiest,the most insanely frustrating,the most exceptionally
Innovative and torturous publicity drive is what I’d like to call “BUY IT OR NOT PAY FOR IT” stunt!!
This is something pioneered by a magazine of cult status namely READER’S DIGEST.
The strategy involves three simple,VALID and intensely effective steps:
(1)Make a compilation of 4 wretched and distressingly snubbed novels of authors who were born,brought up and are famous on planet mars.
(2)Devastatingly attractive packaging of the above with some freebees.
(3)Sending it across to a subscribed reader who hasn’t renewed his/her account in ages.
The rub lies when this package gets followed by another equally attractive mail consisting of a NOTIFICATION asking you to pay for the order which you never placed
Else promising you serious action!!!!